India's Most Trusted Prep Buddy
NCETBuddy
Project
EdTech Platform
Role
Product Design, UI/UX
Duration
6 Weeks
Designed by
Xcelerate Studio
NCETBuddy didn't just build a platform — they built a community that makes students feel supported.
— NCETBuddy, Co-Founder
01 — Overview
The Challenge & Solution ↘
Problem
NCET aspirants lacked a specialized preparation platform — generic apps wasted time with irrelevant content.
Solution
Built India's most specialized NCET prep platform with mock tests, AIR rankings, PYQ bank, and AI study planning.
Product Strategy
1.5 weeksUI/UX Design
2.5 weeksDev & Launch
2 weeks
Landing Page — Bold value proposition with dual CTAs
Core Features — Mock Tests, PYQ Bank, AI Planner
02 — Research
User Insights ↘
Lack exam-specific material
Want AIR comparisons
Personalized plan improves score
Nikita, 19
First Attempt
“Need NCET-specific content, not generic stuff.”
Ravi, 20
Repeater, Small Town
“No coaching nearby — online with proper mocks is key.”
Sunita Devi
Parent
“Need to see success stories and proper analytics.”
Prof. Kumar
Coaching Owner
“Test quality and analytics must be professional-grade.”
Social Proof — Student reviews & partner institutions
03 — Brand
Style Guide ↘
Inter / Geist Sans
Body
Inter
Clean White
#FFFFFF
Action Red
#E11D48
Navy Footer
#0F172A
Content Gray
#52525B
Action Red creates urgency and motivation — essential emotions for exam preparation.
03.5 — Brand in Context
Real-World Applications ↘
Every brand lives beyond the screen. Here's how NCETBuddy's identity translates to physical touchpoints and contextual environments.
Student Kit — Branded notebook, pen, and student ID
Cross-Platform — Mock test on mobile + Dashboard on tablet
04 — Features
What We Built ↘
Mock Tests + AIR
PYQ Bank 2018-2023
AI Study Planner
1-on-1 Mentorship
User Journey
Landing Page
Bold value proposition with clear CTAs drives immediate interest
Landing Page
Bold value proposition with clear CTAs drives immediate interest
Features
Mock Tests, PYQ Bank, and AI Study Planner showcase comprehensive offering
Features
Mock Tests, PYQ Bank, and AI Study Planner showcase comprehensive offering
Success Stories
Real student results and AIR rankings build credibility
Success Stories
Real student results and AIR rankings build credibility
Sign Up
Frictionless registration with email or phone authentication
Sign Up
Frictionless registration with email or phone authentication
Mock Tests
Full-length exam simulations with real-time timer and review mode
Mock Tests
Full-length exam simulations with real-time timer and review mode
Analytics
Subject-wise analytics, AI study plan, and peer comparison drive growth
Analytics
Subject-wise analytics, AI study plan, and peer comparison drive growth
05 — Screens
Interface Design ↘
Landing Page
Bold headline with feature cards and trust signals
Core Features
Card-based feature showcase
Social Proof
Student reviews and partner logos
06 — Results
Impact ↘
10K+
Active Users
50K+
Tests Taken
94%
Satisfaction
99.9%
Uptime
Growth Impact
Active Users
+1900%Tests Taken
+2400%User Satisfaction
+31%Monthly Growth
+460%“Mock tests accurately reflected the real exam difficulty.”
Nikita
Aspirant 2026
“AI planner personalized my entire schedule perfectly.”
Rocky
Aspirant 2026
“In-depth analysis broke down my speed and accuracy.”
Devil
Aspirant 2026